Tuesday 10 November 2015

The Splendid Table's 20th Anniversary Tote Bag Giveaway

Produced and distributed by American Public Media, The Splendid Table is a weekly public radio culinary, culture, and lifestyle program that celebrates food and its ability to touch the lives and feed the souls of everyone. Each week, award-winning host Lynne Rossetto Kasper leads listeners on a journey of the senses and hosts discussions with a variety of writers and personalities who share their passion for culinary delights.

At the end of October, the Splendid Table was celebrating its 20th anniversary with a special live event, hosted in the Fitzgerald Theatre, Minnesota.

For those who couldn't come to the event, the Splendid Table shared their love with a special giveaway - a bag of Splendid Table swag. Three vintage Splendid Table canvas tote bags were given away, each containing an autographed copy of How to Eat Weekends, an autographed copy of How to Eat Weeknights, an autographed copy of A Summertime Grilling Guide, and a set of Splendid Table custom temporary tattoos.

How does the company benefit from Anniversary Giveaways?

  • Giveaways provide a great opportunity to celebrate your business anniversary by increasing brand awareness, and therefore, stimulating sales. 
  • This is an exceptional marketing strategy for companies to increase publicity and achieve considerable media coverage. 
  • Anniversary celebrations can also serve as an excellent reminder to the customer of the brand’s experience in the industry, therefore improving brand knowledge.

A canvas tote bag is an excellent option for use as a free gift, as it is neither large nor expensive, instead, it is very useful. The tote bags can easily be used in everyday life, making them applicable in a long-term perspective, and moreover, they have a vast opportunity for branding.

If you to want find out more about anniversary promos, please, visit our blog for inspiration, and feel free to contact us.

Wednesday 4 November 2015

Workshop & Flock Studio Anniversary Giveaway - 7 pairs of earring

Workshop & Flock Studio & Boutique celebrated its anniversary on November 2nd and made their big giveaway #8. 

Seven lucky ladies had a chance to win one random pair of earrings each. Different finery-makers took part in the festive giveaway. As a present, you could receive one of these 
fine promotional products: adorable hand-formed stud roses by Larque Jewellery; ceramic studs by WildTree Designs; long & lovely dangles by Sophia Tamar, and others. To enter you could share, regram or retweet one of the Workshop & Flocks giveaway posts on a social media platform of your choosing.

In the dynamic landscape of marketing, giveaways have emerged as a powerful tool, offering a multitude of benefits for businesses and consumers alike. Let's dive into why giveaways are not just a generous gesture but an effective strategy for building connections and boosting engagement.
1. Create Buzz and Excitement
   Giveaways generate a buzz like no other marketing tactic. The prospect of winning something for free captures attention and creates excitement among your audience. This heightened interest can lead to increased brand visibility and engagement.
 2. Grow Your Audience
   Giveaways often require participants to follow, share, or tag friends, leading to organic growth in your online community. These actions introduce your brand to a broader audience, helping you reach potential customers who might not have discovered your business otherwise.
 3. Foster Brand Loyalty
   By offering something of value, you not only attract new customers but also foster loyalty among existing ones. The act of giving creates a positive association with your brand, making customers more likely to choose your products or services in the future.

In conclusion, giveaways go beyond the act of giving – they are strategic tools for building a strong, engaged community around your brand. By tapping into the excitement surrounding freebies, businesses can create lasting connections, drive growth, and leave a positive, memorable impression on their audience.

Why the giveaway is effective?

First of all, if your company is involved in social media marketing, it is necessary to promote your brand through web to get more followers, more subscribers, and therefore, more potential clients. Anniversary giveaways will call a massive interest to your pages, they will bring the attention and new visitors. Also, in case of anniversary giveaway, it can remind the customers, prospects, rivals etc. of how successful your business is, and of your experience in the given market or industry. 

If you would like to hear more on this topic you can visit our blog! It is full of interesting articles on various products and marketing strategies.

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