Tuesday 22 November 2011

The Centurion company- Chevy

Congratulations are in order for Chevy, a division of the multi-national conglomerate General Motors celebrates its 100th birthday.
To celebrate Chevy, the iconic american  motor's birthday, the company have brought out a series of interesting promotional products:

Corporate Centennial Celebration- promotional hat

These hats are perfect for any die hard Chevy fan to celebrate 100 years iconic classics!

Centennial Promotional Lighter
These limited edition promotional lighter and bag is a great way to allow fans to remember the cars that have shaped the past century:

Promotional 100th Year Bag

These promotional gifts fit perfectly into Chevy's target audience and corporate imagery- why not contact us at the ODM Group to see how we can help you with your corporate anniversary!!



Wednesday 2 November 2011

Corporate Birthday Ideas

To celebrate your corporate birthday, you need to utilize great promotional tools and items, here are just a couple to get you thinking!!

1. A 'special' version of your product-

This is a popular concept were companies offer golden versions of their products for their birthday, for example the Crystal Coca Cola bottle:

Crystal anniversary Promotional item

2.Create 'buzz' about your birthday by utilizing social networking websites

One of the most cost effective ways to promote your birthday is through such websites as Twitter or Facebook. Primarily you need to invest in a smart viral advert, this will get potential consumers interested in your brand. Then you can start to build up your 'grass-roots' potential consumers- lots of companies use character based advertising as this gives a perfect platform to promote your brand from, like this from Birdseye in the United Kingdom:

Grass roots promotional marketing- FaceBook

Once you have built up a fan base our your company, this is the time to promote your birthday with promotional gifts such as pens, notebooks, plush versions of your character based campaigns!

See other blogs relating to this:

Tuesday 1 November 2011

Carl's Jr. - Anniversary Promos for 70 Years.

Carl’s Jr. is celebrating 70 years in the quick-service industry. What began as a lone hot dog cart in Los Angeles, Calif. in 1941 is today a wholly owned subsidiary of CKE Restaurants, Inc. of Carpinteria, California.

Yo celebrate the long and successful history, Carl’s Jr. is rewarding customers and getting fans involved through a variety of social media channels. Guests who signed up to receive email offers from Carl’s Jr. received an email with a printable coupon for a 70-cent Famous Star, redeemable one day only, Sunday, July 17.

“Carl’s Jr. has a rich history, loyal fans and an innovative spirit,” said Andrew F. Puzder, CEO for CKE Restaurants. “We’re proud to take a look back at our history and bring it to life in a modern way that gets fans involved in the celebration. We’re asking fans to share their stories and photos showing their favorite Carl’s Jr. memories.”

Online, fans can take a nostalgic tour on Carl’s Jr. social media sites. A 70th anniversary video can be viewed on the Carl’s Jr. YouTube channel, while vintage photos and memorabilia will be featured on the brand’s Facebook and Flickr pages. Fans are encouraged to post their photos, videos and fond memories of Carl’s Jr. as well. 

Followers on Twitter can win random giveaways including commemorative 70th Anniversary T-shirts or free food items. Commemorative T-shirts, featuring the brand’s iconic Happy Star® mascot through the years, are also available on The Wheel of Awesome™.

How will you celebrate when your company hits its 70th Anniversary?

Company 70th Anniversary Promos

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