The Vamps Source, as the name implies, is a big fan website that posts the latest news regarding tours, new albums, and all other things related to the British pop boyband called The Vamps, to the delight of the many Vampettes and Vampions all over the world. The site’s following has gone global that, on their 3rd anniversary, their giveaways will span out over 4 consecutive weeks through Twitter, and using the hashtag #TVS3years. These giveaways consist of branded headphones (from British Audio), wristbands, and The Vamps albums with the band’s autographs.
|The Vamps Source 3rd Anniversary Giveaways|
Promotional Advantages for The Vamps Source
Most of all, the brand can garner more subscribers since they are using the social media to promote the giveaways. The pop group probably has fan groups in almost every country, and, if we base it on how fans usually react to their idols, the brand can expect that more people will want to have any of these freebies for themselves.
Aside from that, the importance of the brand will powerfully increase because their co-fanatics will see that they can do more than just say, “Thank you for following us.” No, they have the means and the effort to send giveaways too, which is highly commendable.