In lieu of joining the Throwback Thursday online phenomenon, the anniversary products that we will be featuring this week are from CARHA Hockey, a non-profit organization based in Canada that mainly provides support to the older folks who play the sport for recreational purposes. This was founded by John Gouett in 1974 and primarily held the name “Canadian Oldtimers’ Hockey Association”. With funding of less than 5,000 dollars, he began doing promotions for their first tournament.
The group grew bigger and took the form of Canadian Adult Recreational Hockey Association – the title it is known for today. 40 years later, they are still going strong and have produced promotional merchandise to commemorate this milestone.
How Can Freebies Be Excellent for the Organization?
- It increases people’s mindfulness. CARHA gives a great chance for the adults to enhance their talent in playing hockey. Even if the association has a lot of members already, there may be more individuals who like the sport but have not heard of the group. Seeing someone with the free cap or the customized slippers on can therefore make it extra detectable.
- More sponsors can find it. They do accept sponsorship for the tournaments they annually hold, and it will mean so much for CARHA to be able to do more for its affiliates. Sponsors can be accessible once they notice these products.